Marketing Plan and Strategy

We help in developing a coordinated, targeted, and systematic approach to marketing.

  • Ensure communication is consistent throughout all marketing efforts.
  • Help you in identifying the best way to get your product or service in front of your audience.
  • Contact 10 customers or prospects daily, ask for referrals, or offer a first-time buyer discount.
  • Use cost-efficient online marketing: Pinterest, LinkedIn, Twitter, and Facebook.
  • Determine a percentage of gross income to spend annually on marketing.
  • Carry business cards with you (all day, every day).
  • Create a personal nametag or pin with your company name and logo on it and wear it at high visibility meetings.

Marketing strategy:

  • Focus on niche markets initially and expand to other markets as you grow.
  • Have well-defined target market (not hit or miss) to produce the best results.
  • Develop brand awareness to attract and retain customers.
  • Track and measure marketing efforts to see what is successful.
  • Teaches clients who you are and how to contact you.
  • Costs little to create and maintain.
  • Has a global reach.
  • Is easy to update or change information or marketing material.
  • Provides the ability to test new products.
  • Is available anytime.
  • Allows for selling of products online.
  • Saves money.
  • Saves time.
  • Provides more credibility.
  • Provides accurate tracking and reporting of visitors.
  • Provides immediate access to customer service.
  • Is easier for your customers to use.
  • Is easier to remember web addresses than phone numbers.

Services

  • Market research
  • Branding
  • Public relations
  • Advertising
  • Packaging
  • Pricing
  • e-Marketing
  • Brochures
  • Direct mail
  • Newsletters
  • Billboards
  • Events
  • Sponsorships
  • Signage
  • Delivery & Distribution
  • Social media
  • Competitive analysis
  • Communications
  • Flyers